With school start times varying from late August to early September, back-to-school promotions don’t begin on a particular date. Sales often begin anywhere from mid to late July, continue through August, and end in mid-September.
Big brands like Amazon or Nike start their back-to-school campaigns early. Actually, it’s never too early to plan for a season that comes around once a year. Depending on your supply chain, business processes, and capacity, it’s good practice to prepare for the back-to-school season a few months in anticipation or just run a . Here are some highlighted marketing ideas for this year's BTS season (the first BTS season after 2 years of Covid).
Have you ever scratched your heads trying to understand why Facebook could be so stingy on reporting your actual sales? Think you got 5 hard-earned sales today but Facebook only reports 2?
And how about a time when you don’t spend a thing on a day, or campaigns have been turned off, but you see sales reported to it? Was it a ghost doing that?
This article will investigate it in simple terms, but detailed enough to inform your next action.
The BFCM’ 22 is coming close, don’t have a shot in the dark on a tight Facebook ad budget.